About Gator Beach Property Management
Gator Beach Property Management is proud to be a veteran-owned, locally operated business serving Myrtle Beach, Cherry Grove, Pawleys Island, and the greater Grand Strand. Founded by Marine Veteran JW Smith, our mission is to deliver exceptional property management with integrity, transparency, and Southern hospitality.
A Better Approach to Property Management
We believe owners deserve more than cookie-cutter service. That’s why we:
- Customize our management strategy for each property
- Use technology to simplify communication and reporting
- Handle everything in-house, from guest messaging to maintenance
- Provide full visibility with an easy-to-use owner portal
Our approach ensures properties are well-maintained, guests are well-supported, and owners see real results.
A Local Company with Military Values
Our company was built on the values learned in service—discipline, accountability, and respect. We apply those principles to every home we manage and every client we support. As a team rooted in this community, we’re not just managing properties—we’re protecting your investment and helping guests experience the best of coastal living.
Meet Our Team
JW Smith, Owner
A Marine Veteran and Myrtle Beach resident, JW brings military‑trained discipline, local roots, and a deep understanding of what makes the Grand Strand unique. Under his guidance, Gator Beach combines hospitality know‑how and real estate experience to offer customized, high‑quality rental management.
Courtney Perry
With a background in hospitality and vacation rentals and a passion for the area, Courtney handles guest services, owner communications, and ensures every stay and property meets Gator Beach’s high standards. Her local insight and enthusiasm help make each client experience seamless and memorable.
